Engage the Consumer
T-Media™ by Dover Fueling Solutions® (DFS) – a complete solution for integrated digital media that turns each of your fuel dispensers into a promotional powerhouse. T-Media™ is a powerful content management solution that gives you the ability to drive targeted promotional strategies and enhance the customer experience, right where you need it most – at the fuel dispenser.
Unlock the Power of Event-Driven Advertising
Unlock the power of event-driven advertising with tailored messages that engage the motorist much more succesfully than traditional loop media. T-Media is not only physically integrated into the fuel dispenser, but is also linked to the fuelling process itself, meaning that your media content is always in sync with the motorist’s actions.
Engage the Motorist With Tailored Messages
- Target consumers more effectively with different messaging for each nozzle on the forecourt to unlock powerful crosspromotional strategies
- Tailor your message to the time of day with easy scheduling of content that maximises relevance and drives footfall and sales
- Take advantage of the consumer’s undevoted focus whilst refuelling with powerful promotional content to drive incremental sales and profit
Drive Targeted Promotional Strategies
- Does what static signage or traditional loop media cannot do – delivers targeted messages to support your promotional strategies.
- Why not target your premium diesel to a diesel motorist, promote shop offers or your car wash? Simply upload content, then drag and drop onto a playlist
- Schedule the time you want your playlist to run for maximum relevance; for example, run coffee advertising in the morning, sandwiches around lunchtime and lottery tickets in the evening
- Deploy your playlist easily using our intuitive web user interface to one or multiple sites, and update your playlist and schedule whenever you want
A Complete Solution for Integrated Digital Media
- T-Media™ makes it simple to upload media and promotional content. Furthermore, this content can be programmed to change during each stage of the fueling process. It really is a complete solution for site owners looking to take their forecourt to the next level, in terms of customer experience.
- Boost shop purchases, upsell premium fuel grades or promote car washes
- Enhance customer engagement and loyalty on your site, while increasing per-visit sales and profit
Enhance Customer Experience and Loyalty
- Create a modern digital experience at your site with media content that creates a sense of theatre and makes an otherwise dull fuelling process more active and engaging.
- Draw in your customers with relevant targeted messages that resonate and drive return visits
- Differentiate your site by promoting your products and services, as well as support the local community with public service announcements
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