Fuel Pricing Software that optimises profits.
EdgePetrol provides pricing software that gives station owners real-time accurate insight to help them combat reducing volumes and aggressive competition by making better pricing decisions.
18 of the Top 50 UK independent retailers along with major oil companies and hundreds of other stations trust EdgePetrol to help make their fuel pricing decisions, with customer case studies showing margin increases of 3 pence per litre (16 cents per gallon), volume increases of 20% and profit increases of 18%.
By understanding the key elements that go into setting the ideal pole sign price (volumes, margins, competitions and- of course- profit), EdgePetrol has wrapped software around the brains of some of the best retailers in the business and is still building and creating solutions based on their feedback today.
Take a closer look...
Real-time insight in one place
See how your stations are performing in real-time. Get live and accurate insight into volumes, margins, and profits at the click of a button, with no manual entry. The days of making today's decisions based on yesterday's data are finally over.
Know the real cost of product
Understand your cost prices and margins based on the current weighting of fuel in the tanks. Break down your margins into gross and net by seeing the impact of credit cards on your profits as they happen, so there are no surprises at the end of the month.
No hardware reliance
Remote connections to the Point of Sale (PoS) and the tanks underground give EdgePetrol the ability to provide all your data insight with no hardware necessary. This also allows users to see whether price changes are implemented, even without pole sign hardware.
Automation vs Optimization: How should I run my fuel pricing?
Whilst the number one goal is to optimise retail fuel strategies, station owners and operators often ask us about automation and how we can help drive efficiencies within their business. This article aims to help you uncover whether automation or optimisation is right for your business or whether it is possible to do both without sacrificing the quality of the other.