Fuel Retail

Consumer Expectations in Fuel Retail

We surveyed 1,200 consumers across the UK, France, Germany, and the Netherlands, to explore the factors that most influence fuel station choice.

It highlights how fuel sites are evolving from simple refuelling stops into multi-purpose destinations, and how well-managed facilities are influencing brand loyalty and driving a new standard for customer experience.

75% of Dutch consumers visit a fuel/service station at least once or twice a week or a few times a month.

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